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Liz Farrow

Regional Vice President of Sales, East

Liz brings over 20 years of executive sales experience in healthcare revenue cycle to PatientMatters, including extensive experience in healthcare technology and services in the institutional and ambulatory space. Her knowledge of current financial issues plaguing healthcare institutions is instrumental in helping healthcare organizations identify solutions that improve patient experiences and revenue performance. She is passionate about helping healthcare organizations engage their patients and guide them through the complicated payment environment to a positive financial experience. As Regional Vice President, Liz builds strong relationships with customers while driving new opportunities and advocating for patients and facilities on the East Coast.

Prior to joining PatientMatters, she was Regional VP of Sales at Alltran, Director of Sales at CHMB and Senior Territory Manager for Craneware where her focus was driving sales for the front, middle and back end revenue cycle through technology, services and analytics.  Previous companies include Emdeon and Carefusion MedMined Services.

Liz is a longtime member of the Healthcare Financial Management Association (HFMA), American Association of Administrative Healthcare Management (AAHAM), and the Medical Group Management Association (MGMA).

Liz Farrow